There are Strong Financial Incentives to Go eco gifts! y

In other words, Npower and other suppliers have strong financial incentives to move to renewables; its not being done out of any principle but, as with any corporation, out of concern for maximising profits. The Juice scheme is a way to make it look like a moral stand and so get even more customers. The renewables sold under Juice are part of the minimum theyre obliged to supply, so signing up with Juice doesnt encourage new renewables.

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